That's backwards thinking. People don't watch so we'll make those who do pay? The sport has a great chance to be hugely popular, being behind a paywall ain't it.

Credit to it being on redbull.tv for free, but there's no advertising of that which I've seen. How are they going to get new fans into the sport when they only advertise the paywall stuff? The only people who will pay are those who know what they're getting. And if they don't grow the support base then they don't get people into the tracks, and if they don't get people into the track they don't get the sponsors they have...and they do have sponsors, quite a lot across the different teams. It may not be F1 levels but you think we'd have anyone else other than Rene Munnich on the grid if there were no sponsors?