Gerard also said:

"The days of the manufacturer being a cash cow for the sport and its exhorbitant running/regulatory costs are over. It is a cost no longer necessary to create excitement around a manufacturer brand so more is not the solution. If anything the sport thrives on private investment."
https://twitter.com/WRCgerardquinn/s...58300320587782

How could the WRC change this with their own decisions? How should/could they convince manufacturers still investing money in WRC?