Hyundai WRT

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Originally Posted by focus206

Ralliart can't be considered a tuner, it was literally the Mitsubishi rally/Dakar division. Yes, it was estabilished by Cowan but then it almost immediately became the official Mitsubishi works team, so in my view it can't be considered a tuner.

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I always thought Ralliart was Cowan's business. Just searched now and learned it was Mitsubishi's performance brand from the outset, thanks. Cowan's business is no different to the others you mentioned for me, all doing the same thing. Mitsubishi acquired it after the glory years, in 2003, after which they fell out of love with cars.

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Originally Posted by WRCStan

I always thought Ralliart was Cowan's business. Just searched now and learned it was Mitsubishi's performance brand from the outset, thanks. Cowan's business is no different to the others you mentioned for me, all doing the same thing. Mitsubishi acquired it after the glory years, in 2003, after which they fell out of love with cars.

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The way I see it is: could Prodrive tune/race cars other than Subaru? Yes. M-Sport other than Ford? Yes. MSD other than Hyundai? Yes (I don't know if they did).
But could Ralliart tune/race cars other than Mitsubishi? No, it was Mitsubishi's racing division. It was renamed Ralliart when it became Mitsubishi's division, so if Mitsubishi decided to leave at any point, it would have probably ceased to be called Ralliart and become something like "Andrew Cowan Motorsport". To me Ralliart is (was) just like Citroen Racing or Toyota Team Europe, it just missed the "Mitsubishi" name in it.