Quote Originally Posted by RAS007 View Post
Hard to disagree with this; I can't understand why Ford won't come in with full backing, or why M-Sport have proved incapable of finding a title sponsor. Maybe they don't have a title sponsor because they don't have full manufacturer backing, or maybe they don't have full manufacturer backing because they don't have a title sponsor......
Because Ford aren't particularly bothered about the WRC. Nascar/IMSA/WEC is their priority - it really is that simple. As for finding sponsorship, it's a competitive market out there; far bigger & more successful sports also have issues getting deals.