Here's a good example of how comments are turned into a story which makes a drama

"Robert was disappointed after the Spa race and he made some comments which were then turned into much harsher press statements. Then, after that, I was asked about the situation in Monza, and my comments were turned into harsh statements as well. I was asked in a Friday (press) briefing if the driver could be given a penalty for comments like this, and my answer was: 'I don't talk about contractual content'. The journalist then wrote that Theissen does not rule out a penalty! It just tells you that this is made out of almost nothing."
http://www.autosport.com/news/report.php/id/70706

It happens all the time.