HYundai, but no advert for their HYbrid ...
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HYundai, but no advert for their HYbrid ...
Short vid presentation https://www.instagram.com/p/CYizP04v...dium=copy_link
the main change is about the electronic circuitry texture, so...Quote:
Originally Posted by Fast Eddie WRC
Much too subtle.Quote:
Originally Posted by wyler
Maybe Hyundai dont want to shout 'Hyundai Hybrid' as they've already moved to full EV road cars...
so they use almost the same OLD Design.....do they have at least a NEW Boss??
bit disappointed but dont think Toyota's will be better.........
A new set of regs was a perfect opportunity to have a new livery & image. But, no, it's virtually the same......Pretty boring, and uninspiring...... C+ - Could do better!
The press release mentions Julien Moncet as 'Deputy Team Principal'.
Deputy to whom....?
At least I can 'drive' the i20 in my old rally games and it looks nearly the same... ;)
In Autosport article it is "Hyundai president Scott Noh, acting as an interim team principal"Quote:
Originally Posted by rallyfiend
I think it is still very unclear.
And do not forgetQuote:
Originally Posted by flat_right
Thierry Neuville, 5-time deputy world champion
Ott Tanak, 2019 interim world champion
:D
More seriously, what a mess in this team; we can only hope Loriaux makes the job for the technical part of the car because in the other case, a Hyundai exit in 2023 or 2024 is a real possibility.
Better clip on YouTube now https://youtu.be/fWpfqGSw8kkQuote:
Originally Posted by EstWRC
Looks better than last year imo and does good job with hiding that ugly rear bumper, but still disappointing.
The big Shell logo over the 'electric circuit board' design doesnt give much prominence to the hybrid element.
Overall I guess they had more important things to work on than an all-new livery...
So the graphic designer doubles as an engineer or vice versa?Quote:
Originally Posted by Fast Eddie WRC
We're dealing with big brands like Toyota Gazoo and Hyundai Motorsport. Their image is carefully designed and and they are present in multiple disciplines, so it cannot change constantly. We're used to liveries changing for a rally team quickly with a new main sponsor, but it doesn't happen that much anymore. And in the end, the car manufacturers are the biggest sponsors for their respective teams. And M-Sport doesn't have so strict brand colors so they can spice it up every year, and they know they're getting popularity points by doing that.
does hyundai have new bos for the team ? :DD
Old car is like without bumper..
new car has ,,Kardashian'' type rear :D
https://i.ibb.co/P4RbbG9/IMG-20220110-160035.jpg
HUGE NEWS! https://motorsport.hyundai.com is back online!
Sort of.
But when it's a whole brand new generation of car that is supposed to be greener and more in-line with the times... and they make it look exactly like before and not even use the word hybrid... ?Quote:
Originally Posted by AnttiL
The base car isn't offered in hybrid, same with the GR Yaris. That's what's odd about the whole thing and shows it's the FIA/Promotor's campaign although Citroen and Ford definitely wanted it.Quote:
Originally Posted by Fast Eddie WRC
That's not a rear bumper it's a picnic seat.
https://www.youtube.com/watch?v=VkPyRIklU0kQuote:
Originally Posted by WRCStan
https://www.youtube.com/watch?v=OGoXksi1o7o
Did you read at all what I wrote? Hyundai Motorsport is not just a rally team, it's a global motorsport brand for Hyundai, and all their products are in the same color. Including the trucks, service park buildings etc. It's not really cheap to change colors just to please some rally fans.Quote:
Originally Posted by Fast Eddie WRC
https://pbs.twimg.com/media/FIu-IAWW...jpg&name=large
It's a good question why the word hybrid isn't emphasized.
Also, you say it looks "exactly like before", but I would claim it's a completely different bodyshell.
The base cars are performance hot hatches not the generic range:Quote:
Originally Posted by dimviii
Hyundai i20 N
https://www.hyundai.co.uk/new-cars/i20n
Toyota GR Yaris
https://www.toyota.co.uk/world-of-to...is/performance
But the marketing point of WRC is to sell those normal i20's and Yarises, not the sporty models, although some rally fans think differently.
Is that Wuorela or whatever his name is still saying that Hyundai and Tanak will retire?Quote:
Originally Posted by WRCStan
Nowadays it's like that, in (golden) past it was for Sporty models (Escort RS, 131 mirafiori, stratos, quattro, delta integrale, celica, impreza, lancer evo etc) but now just polo, fabia, Yaris, fiesta, puma, i20, C3 etc.Quote:
Originally Posted by AnttiL
It's not that bad, better than last year and it's the Hyundai look, I didn't expect them to change it. 2017 was my favourite out of their liveries, I think it had the right balance.
It is what it is. Hopefully the car will be fast.
Sent from my DN2103 using Tapatalk
That's my guess as well.Quote:
Originally Posted by Fast Eddie WRC
"circuit board" is generic for both hybrid and EV.
Nowadays the marketing goal isn't so much about selling a specific model, but about "brand building".Quote:
Originally Posted by AnttiL
WRC is so boring when it comes to the car's liveries. My last favorite was the Citroen when Seb and Lappi were there. Before that, Kimi's black/grey DS3...and thats it. I'd have to go to the 90's for a cool car IMO
Quote:
Originally Posted by AnttiL
If they sell any model because of WRC, then great. mknight nailed it, the marketing point is about image, not displays of test driving specific models else they'd be using base cars as commercially available. Hyundai have a high performance rally car with a name based on the i20 N performance road car and plastered in N performance brand logos, being raced by the world's fastest drivers in front of mostly males of ~middle age with disposable income who clearly have an interest in cars that move fast. It's a long term plan by Hyundai to introduce a respectable performance image, the N brand, that they just didn't have previously. There's a reason it's not called the Hyundai i20 Hybrid 7 Year Warranty Rally1. Which? Magazine readers really don't care what rallies it wins - this is the past.Quote:
Originally Posted by pantealex
Toyota involved Gazoo Racing WRT to develop a consumer Toyota Gazoo Racing Yaris model that'll be capable of winning WRC rallies, as is the claim in the marketing promos. That's using the GR Yaris to promote WRC! If it sells a normal Yaris, great, but they can't not promote the GR Yaris first.
https://youtu.be/ktud6oAo3ncQuote:
Originally Posted by Fast Eddie WRC
No. For example whole Peugeot company was saved from going bankrupt through the 205 T16 project, and it wasn't just through the 200 homologation specials. And not even the GTI/Rallye models.Quote:
Originally Posted by pantealex
Dunno what everyone expects. Hyundai and Toyota have motorsport divisions (not just rallying) and stick with their now identifiable colour scheme.
Ferrari and Red Bull etc in F1 do the same....
Granted its not awfully exciting but Msport have the freedom to change things up as they fail to attract title sponsors (unless they get the red bull money)
Expect at least two of the Puma's to be in Red Bull livery.
I'm rarely sentimental about rally cars but this picture angle gives me some group B vibes with the huge wing and bumper.Quote:
Originally Posted by EstWRC