How about a Peugeot 306 'MAXI' TV ad from 1997?
https://www.youtube.com/watch?v=c0NHaIqYdzA
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How about a Peugeot 306 'MAXI' TV ad from 1997?
https://www.youtube.com/watch?v=c0NHaIqYdzA
You must mean this one:
https://www.youtube.com/watch?v=_5ploC3ef_4
That was a point really surprised me 3 years ago, Skoda Spain made an advert on TV telling them were WRC2 champions. Didn't remember any similar on main TV recently here in Spain as brands have not been on the national championship involved so much.
https://www.youtube.com/watch?v=z5eAe53oGjg
Superb, I've never seen that.
I actually thought you were going to post this little movie, from a while ago with the best tarmac driver that's ever lived: https://www.youtube.com/watch?v=tV7uIRHIKgI
Yeah, that one was unforgettable!
But here is another Peugeot commercial featuring one of the best drivers in the world:
https://www.youtube.com/watch?v=H4o8YxusV0k
This Peugeot ad comes from 2016, so not so long ago:
https://www.youtube.com/watch?v=_SFWv0Qz9as
Pulsar commercial with Ford WRC https://youtu.be/GuKajLwj3L4
What worries me is the new trend where companies don't want their brand to be associated with motor sport.
Like Mitsubishi and now Neste. Neste was/is an oil company, but now they want to be something else,
so the want nothing to do with rally anymore.
On the other hand Neste rally might go back to Thousand Lakes rally like it used to be.
That is a different issue. What originally caused the name 1000 Lakes Rally to disappear was that AKK took arranging of the Finnish WRC round into their own hands, as the 1000 Lakes Rally organization was in a state of turmoil. They didn't agree with AKK's decision and didn't want to give the rights to use the old name, thus Rally Finland was born. Not sure if 25 years is enough to bury the hatchet though.
Also, remember that from 1994 to 1996 the rally was called officially Neste 1000 Lakes Rally. So the old name didn't go because of Neste. It's just that Rally Finland was such generic of a name that people actually started talking in Finland more about "Neste Rally" than "Rally Finland".
Finally, losing Neste means losing big money. Getting 1000 Lakes Rally back would be nice, but it's really not a title sponsor to replace Neste.
https://i.imgur.com/AeOAPf9.jpg
"Let's enjoy driving"
Recent VAG, Ford and even Tesla developments actually counter this.
Skoda - mentioned Enyaq presentation and RS model version
VW - ID.R on Pikes Peak, Nordschleife, Goodwood, also announced there will be an R version of ID3
Ford - Mustang MachE 1300 hp version for publicity
Tesla with model 3 performance and recent track fever with Model S plaid
What seem to be the case is that companies don't want to be associated with fossil fuel motorsport, but they use electric motorsport.
There were 2 adverts with Kris
https://youtu.be/VLObs-daf0k
Those who insist that motorsport series using ICE's are at risk should look to Daimler's CEO comments on Mercedes F1 future: https://www.f1-fansite.com/f1-news/k...ould-be-crazy/
Basically, Mr. Kallenius reconfirmed Mercedes F1 program through two principles: cost cutting measures and more efficient hybrid systems. No need for full electric.
Why didn't anybody mention this ad?
https://www.youtube.com/watch?v=ddVVBdloofc
Some Omniva parcel terminals in Estonia are decorated with a photo of Hyundai i20 WRC of Ott Tänak https://www.facebook.com/omniva.ee/p...88095964544472
https://www.motorsportforums.com/att...1&d=1607671199
The text on it says "Fast parcel stop on your way home. More than 1 million Estonians (total pop is 1.3) can reach Omniva parcel terminal in less than 5 minutes"
This was not marketing any team or car specifically, but in this summer Eesti Post released a stamp with a photo of Toyota Yaris WRC to celebrate the first WRC Rally in Estonia https://www.omniva.ee/index.php?arti...ction=article&
This ad is now on norways best motorsport site. Hyundai as world champs.
https://parcferme.no
I have just come across an Abarth commercial made for their 70th Anniversary. It mentions their rally wins with Fiat and Lancia:
https://www.youtube.com/watch?v=ppCmC6x6jnE
Nice! Bridgestone Poland adverts feature Tomasz Czopik, Polish rally champion from 20 years ago :)
https://www.youtube.com/watch?v=KYEvuRKZN48
Another example of a rally car used in an advertisement. Kajto, together with Kamil Stoch and Piotr Zyla (ski jumpers), in an avertisement of Lotos:
https://www.youtube.com/watch?v=H8OxF1foA_8
And another one - again Kajto, this time used in a promo action of Orlen for small and middle-size business:
https://media.licdn.com/dms/image/D4...g_u4Bx2M01jFWM
Another example in Poland - this time a female rally driver Gosia Prus and Moya petrol stations:
https://www.youtube.com/watch?v=iYRT1ZQ8HTE
https://www.youtube.com/watch?v=d49T2q9JJVI