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  1. #1661
    Senior Member SubaruNorway's Avatar
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    Citroën are not selling a lot of cars in Norway, around 150 a month against VW/Toyota at 12-1300 on top and from what i heard they didn't sponsor Petter with a lot back in the days so i doubt they could pay for a whole program without Adapta/Østberg like it was written on twitter by some french test organizer the other day
    "Die with memories, not with dreams" Scott McIsaac
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  3. #1662
    Senior Member Rallyper's Avatar
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    Quote Originally Posted by SubaruNorway View Post
    Citroën are not selling a lot of cars in Norway, around 150 a month against VW/Toyota at 12-1300 on top and from what i heard they didn't sponsor Petter with a lot back in the days so i doubt they could pay for a whole program without Adapta/Østberg like it was written on twitter by some french test organizer the other day
    What if they sell +100 cars a month involving Mads in the marketing in Norway? How much numbers will it increase including aftermarket sales etc.

    One have to consider the outcome, not the current stats...
    "Reis vas pät pat kaar vas kut"
    Tommi Mäkinen, back in the years...

  4. #1663
    Senior Member Fast Eddie WRC's Avatar
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    Arent the big sales in Norway in fully electric cars now though ?

    Citroen doesnt have them in it's range, only hybrids from next year. I dont see Ostberg making the difference if the cars just arent what Norwegians want...

  5. Likes: cali (15th December 2019)
  6. #1664
    Senior Member Allez Andruet's Avatar
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    Quote Originally Posted by Rallyper View Post
    What if they sell +100 cars a month involving Mads in the marketing in Norway? How much numbers will it increase including aftermarket sales etc.

    One have to consider the outcome, not the current stats...
    If the sales would rocket by +66% I think the Östberg card had been played a long time ago. I guess the WRC in a market like Norway is mostly seen as a tool for brand awareness, not as a quick fix for relatively low sales figures.

  7. #1665
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    Well, honestly, I think marketing can't do miracles when the product itself is shit.

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  9. #1666
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    Quote Originally Posted by tommeke_B View Post
    Well, honestly, I think marketing can't do miracles when the product itself is shit.

    Well for more than 15 years 60-62% of all cars in US rally have been various barely warmed up Subies of one sort or another..

    I think that's proof that marketing can do miracles when the product is obviously shit.
    John Vanlandingham
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  10. #1667
    Senior Member Sulland's Avatar
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    Quote Originally Posted by Fast Eddie WRC View Post
    Arent the big sales in Norway in fully electric cars now though ?

    Citroen doesnt have them in it's range, only hybrids from next year. I dont see Ostberg making the difference if the cars just arent what Norwegians want...
    But DS has the e208 twin, DS3 Crossback, and still most do not separate Citroen and DS as different brands!

    Same same, if a Norwegian importer want to use rally as a way to sell more cars, it is a good thing. Not many car importer companies in scandinavia use motorsport in their branding until now. Citroen used Petter some years ago, and sales went up many %, so lets see if Mads can do the same.

    Lets hope more follows, maybe Hyundai?

  11. Likes: Rallyper (15th December 2019)
  12. #1668
    Armchair General Mirek's Avatar
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    Quote Originally Posted by deephouse View Post
    Is it possible that he will ''just test'' aero from WRC car for R5 spec C3 to later adapt to that car?
    Why when it's not allowed on R5?

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  14. #1669
    Senior Member Fast Eddie WRC's Avatar
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    TBH if Citroen didnt think it was worth carrying on without one of the top 3 WRC drivers, it's hard to see privateer Ostberg doing well enough to to promote them in one market.

    Hyundai & Toyota should have most of the top 5 places tied up on every rally and then there's likely an M-Sport. The competition is brutal and ad money can be better spent elsewhere.

  15. #1670
    Senior Member Rallyper's Avatar
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    Quote Originally Posted by Fast Eddie WRC View Post
    TBH if Citroen didnt think it was worth carrying on without one of the top 3 WRC drivers, it's hard to see privateer Ostberg doing well enough to to promote them in one market.
    However I was talking marketing in Norway. Not worldwide.
    "Reis vas pät pat kaar vas kut"
    Tommi Mäkinen, back in the years...

  16. Likes: pantealex (16th December 2019)

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