M-Sport Ford World Rally Teams

[Fast Eddie WRC]

Eddie, you know that rallying is all about at the top level? It's about companies selling cars. They are going to milk every avenue and opportunity to sell their end products and market the hell out of the investment that they have made in their respective WRC programmes.
Ford Eco-Boost is, as others have said above, the terminology they give to the small petrol engines and how they are inducted.
On one hand you're professing to know a lot about M-Sport and the WRC in general, yet on the other, you are surprised that M-Sport are using Eco-Boost terminology for a non-standard competition engine, that shares little with a road-going variant.
Eco-Boost is a brand and M-Sport and Ford are using their competition programmes to promote it. Yes, it's not the same engine as Mrs Fast has in her Fiesta, but you get why they do what they do, right?

You dont have to be so condescending. I know of course its advertising, but I expect a bit of honesty. Using the term 'Powered by Ford Ecoboost' does at least imply there is some connection with that engine and the rally car. Even on their website they say 'based on the 1.6 Ecoboost Fiesta ST'. The whole implication is that engine is at least the basis.

They should stick to the actual engine spec:
"M-Sport developed 1.6 Turbo, direct injection powerplant, FIA regulated 32mm restrictor." with no mention of the ST or Ecoboost.

Apart from what br21 said about a Ford Mondeo 1.8, can anyone else give some evidence of what engine the Fiesta R5 actually starts out as ?