Results 1 to 7 of 7

Thread: Marketing cues

  1. #1
    Senior Member
    Join Date
    Jan 2004
    Posts
    2,086
    Like
    0
    Liked 0 Times in 0 Posts

    Marketing cues

    It was pointed out that all the star power in this year's Daytona 24 might give the series some momentum into the public awareness. Since Mr. George was there, hopefully he observed the *benefit* of attracting big name drivers from other series into one's own premier event, making it into a sort of RACE OF CHAMPIONS.

  2. #2
    Senior Member
    Join Date
    Mar 2002
    Location
    Somewhere in Ca
    Posts
    2,239
    Like
    0
    Liked 0 Times in 0 Posts
    Quote Originally Posted by ZzZzZz
    It was pointed out that all the star power in this year's Daytona 24 might give the series some momentum into the public awareness. Since Mr. George was there, hopefully he observed the *benefit* of attracting big name drivers from other series into one's own premier event, making it into a sort of RACE OF CHAMPIONS.
    Where would he attract these drivers from, on one of the busiest race weekends of the year? F1's biggest race of the year is that morning in Monaco (this year & about 1/3 of the years), Nascar's 600 that evening and logistically overlaps with I500. Even GrandAm races that weekend at Lime Rock, and almost every series has a conflict on one of the two qualifing weekends. That just about leaves the one race series he hated so much he has spent so much ($+1/2 billion?) trying to destroy. He knows what will bring all of them in and chooses not to do it.
    If he wants to give up Memorial Day holiday weekend for a less crowded one, there's always Veteran's Day or Arbor Day.

  3. #3
    Senior Member
    Join Date
    Jun 2005
    Posts
    857
    Like
    0
    Liked 0 Times in 0 Posts

    Flag to Flag international TV and the grandstands overflowed

    Quote Originally Posted by ZzZzZz
    It was pointed out that all the star power in this year's Daytona 24 might give the series some momentum into the public awareness. Since Mr. George was there, hopefully he observed the *benefit* of attracting big name drivers from other series into one's own premier event, making it into a sort of RACE OF CHAMPIONS.
    What did it attrack?

  4. #4
    Senior Member
    Join Date
    Jan 2004
    Posts
    2,086
    Like
    0
    Liked 0 Times in 0 Posts
    Quote Originally Posted by Starter
    One of the things which made the 500 so great was the diverse set of drivers and car owners who would come and attempt to qualify and then win the thing. In today's specialist world and given the schedules it's not likely to happen anymore.
    We've seen that NASCAR drivers were willing to do the double (when it was possible). If anything, judging from their own statements, more of them would do it now. A lot of the new crop of NASCAR drivers have an OW background.

    How? Just move the race to Saturday or Monday. It will be worth it.

    And yeah, that series he tried to destroy is actually an asset to him. He just needs to realize it. They were perfectly willing to buy and enter the race post-split before. It would be good for Indy, which would benefit the IRL due to incresed exposure and respect, and in the same way it would be good for those CC drivers and the teams they drive for.

  5. #5
    Senior Member
    Join Date
    Aug 2002
    Posts
    3,461
    Like
    0
    Liked 0 Times in 0 Posts
    It didn't benefit Junky. And during Daytona 24 hour coverage Fox TV had to remind us of the Tracy 500 robbery. The camera view they used clearly showed no yellow light on when Tracy completed the pass. ABC must have kept those frames in a lock box and away from public comment.

  6. #6
    Senior Member
    Join Date
    Jan 2005
    Posts
    662
    Like
    0
    Liked 0 Times in 0 Posts
    I think it still benefited those guys - the 500 is still good exposure and PR for any OW driver - even if it's about whether PT got robbed or not.
    Indycar is back!

  7. #7
    Senior Member
    Join Date
    Aug 2002
    Posts
    3,461
    Like
    0
    Liked 0 Times in 0 Posts
    TG must have made a deal with Barry Green so he'd quiet down on the Tracy situation. At least it worked out for the team owner in the long run.

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •