My biggest problem with this deal. No matter how popular ICS gets over the next decade at least 13 of 22 (The historic max) races have to be on a rather obscure cable channel. No matter how positive you spin it, its not the greatest deal ever. Maybe the greatest deal available.
The worst case scenario is we get 18 cars driving around empty tracks in front a group of about 300,000 die hards, which is pretty much what the league was until this year