Daniel and Dave have both previosly mentioned that Apple deny there are any problems with there products. Just from seeing what Steve Jobs said about the iphone 4 I can see where they are coming from. He did say that there was nothing wrong with it when quite obvioulsy on some occassions there were problems. After mounting media pressure they did back down and offer a solution to the problem to people who had previously purchased the phone.
Anyway on a similar subject one of my friends bought a Mac book it suffered split and broken casing a couple of times. This is a known fault and could quite possibly be similar to the experiece suffere by BDunnell. The problem was always fixed under its warranty. The three year warrantly eventually ran out and the fault happened again. I'm not entirely sure how or why my friend came to find the particular website but what he did find was a website telling you step by step how to compain about your faulty Mac book and get yourself a brand new Mac book Pro. Basically reading from the script he'd found my mate called up Apple customer services. and was eventually offered a new Mac book just as the website had suggested. He then gave them some speil about new Mac books not having some of the features that he was used on his old Mac book and him wanting to speak to a higher authority to which he got passed onto a manager who eventually agreed to replace his Mac book which was more than three years old for a nice shiney new Mac book Pro. The only condition was that he sent Apple back his old Mac book with the broken casing otherwise they would deduct money from his account to the value of the Mac book Pro that they were sending him after he'd given them his banking details. Needless to say my mate Mr Ingham Fedexed his old Mac book the next day and is now the happy owner of a nice shiney new Mac book Pro.
Personally I have never had any dealings with Apple customer service but from from the experience of my mate I can't quite tell whether Apple are stupid or just have good customer service when it comes to problems with their products. :s Then again, maybe he just got lucky. On a side note my mate did that last December. I'm not sure if Apple have cottoned on yet but it maybe worth a try. ;)