do not be hasty kid... patience is a virtue, the fun only has begun.
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Interesting you use that example. Darren Cox got plenty of air time promoting the programme - and then plenty of grief following the debacle.
Toyota have a PR department - so why isn't it being used? The WEC programme is fairly open for the press, and RLM have had special programmes about Cologne. Yet the WRC programme seems to be the complete opposite. Maybe it just reflects Tommi, who wasn't known to offer 'sound bites' and interesting interviews.
MAybe the best thing is to keep quiet until all stuff is settled. testing more important than media. However handling your employies oc also most important.
I think this is at the core of most people's issues/reservations about the team. In that it doesn't 'feel' like a manufacturer effort in how it's been created, run and presented. And in a lot of ways it feels remote and separate from the Toyota factory.
But I agree with others that you can't write anything off until we see the car run competitively.
I think the humiliation started when the programme was announced - Darren Cox's words were excruciating to read, I wish I could find the article again on any motorsport news outlet. Not only were his choice of words embarrassing but you knew it would be failure unless they won in 2016 (or was it 2015?), because that's the target he bloody well set!
No such claims from Toyota (correct me if I am wrong but I read nothing in the article on autosport when Akio Toyoda made it official) so as far as I see it, failure will be if they do not achieve all they have claimed thus far: to compete in WRC from 2017