Christmas Adverts

[Mark]

It's interesting that 'TV adverts' aren't directed at TV any more, but the likes of facebook and youtube.

We've had so far this year the John Lewis advert http://youtu.be/iccscUFY860

Then this week the Sainsbury's advert http://youtu.be/NWF2JBb1bvM which is extraordinary in it's production and message but from the comments has caused a lot of division with people accusing Sainsbury's of cashing in on war.

But I do find it interesting how businesses are moving on from the traditional print and TV advert campaigns.

[Rollo]

I should take a photo of the advert at Town Hall station in Sydney.

Heston Blumenthal's Hidden Orange Christmas Pudding - from Waitrose... there is no Waitrose in Australia.

Coles supermarkets is selling these things but they can't even be bothered to alter the advert. Someone's just cut and pasted the picture in. Well done Coles.

[gadjo_dilo]

Then this week the Sainsbury's advert http://youtu.be/NWF2JBb1bvM which is extraordinary in it's production and message but from the comments has caused a lot of division with people accusing Sainsbury's of cashing in on war.


Just saw it and I'm impressed. It's almost a piece of art. Don't know if people will be influenced to buy from Sainsbury that vintage piece of chocolate but definitely a part of them will think about the fact that we still have wars on earth. And about how useless and unfair wars are