IndyCar owners sign new executives for motorsport division
By Mark Glendenning Thursday, November 7th 2013, 17:42 GMT

Indianapolis 500 2013

Hulman and Co CEO Mark Miles has completed the formation of the leadership team that will steer the company's motorsport division, which includes the IndyCar Series and Indianapolis Motor Speedway.

Former Ford marketing executive CJ O'Donnell has been named as Hulman Motorsports' chief marketing officer, while Jay Frye, whose motorsport experience includes setting up the Red Bull NASCAR team, will serve as chief revenue officer.

"We've set a new strategic direction for our motorsports entities, and Jay and C.J. are both top performers who will help us take big leaps forward," Miles said.

"Among their immediate goals are to add sponsors for INDYCAR and IMS, improve our level of fan engagement and develop strategies to build alignment among our teams, drivers, venues and sponsors.