Originally Posted by EagleEye
I agree. Maybe start or end the season in Indy on the road course with a series of events. Maybe even a road race, and short 100-200 mile oval sprint race.
That or look to do something the Saturday before the 500, or month of May. I know turning the cars over would be hell on the teams, but having something early saturday (push the parade out) might be attractive to those that are already there for the 500. Move the final practice to Sat. evening. Practice, qual and pitstop practice Friday.
Pick any number you use for the 500 attendance, and sell tickets at $20-50. 200Kx $25>>> $5 million and even a $1.5 million purse might make up for the time spent for turning the cars.
Daytona "Speedweeks" are nice as you get a ton of racing over a period of time. 24 hour race, shootouts, practice, qual, etc. Multiple events would also garner more press leading up to the 500.